Some of our clients
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About us

Who we are. Built for demand

We are a demand generation team that builds the systems behind sustainable growth. We connect your website, search visibility, and paid performance into one engine that attracts the right people and converts them consistently.
This is marketing built for buyers, not applause.

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Some real client results
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Increase in social media engagement

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Increase in leads from multi channel marketing

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QOQ increase in organic search

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Reduction in paid media cost per acquisition

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Working process

Explore our 3 step working process

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01

Discovery and strategy

We identify where demand is leaking, how buyers search and decide, and what will drive the biggest commercial impact first.
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02

Build and launch

We design and deploy the foundations that matter most, from high converting websites and tracking to SEO, AEO and performance channels.
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03

Optimise and scale

We continuously test, refine and scale what works so demand, efficiency and revenue improve month after month.
Demand generation
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Website development
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SEO
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AEO
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Performance marketing
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Conversion optimisation
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Analytics and tracking
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Landing pages
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Content for search
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Google ads
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Google search
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LinkedIn ads
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Meta ads
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Testimonial

What our clients are saying

Straight talk from people who needed growth, not fluff. Real businesses. Real outcomes. Real accountability.

Mel has been so helpful in helping us to understand our business and our marketing efforts. In only a few months she helped us to grow our account engagement, followers and new leads for the gym. She's helped to up-level our content which has not only helped our gym, but also our lead trainers’ accounts too. She’s has also set up our CRM and worked to drive down our average cost per lead for paid media.

Jason
Elite Health Club

I owe Mel big time for everything she has done for our business. From crafting our dream into reality to capturing stunning photos (all while dodging kid’s tantrums like a pro), she's been a superhero! Not just that, she even coached me on press releases, how to work with influencers, setting up ads and my website. What a rockstar!

Jess
Luca & Co

I’ve been working with Mel and Michael for the last 6 months and it’s been incredible!! I can’t believe how quick they picked up on my brand style, content and communications. Loved that they did so much research prior by reading my books and deep diving into my content to really understand. It’s been such a relief to not have to even think about posts knowing they have it all under control. Absolutely added bonus they are both awesome people!!

Amy Jacobson

With her creative nous, impressive organisational skills and flair for standing out, Melanie Duca is without rival when it comes to building remarkable brands that cannot be ignored. Her incredible background in international business, digital marketing and leading smart creatives makes her the go to for any organisation serious about becoming a purple cow in a crowded field. She has helped me to define new markets and engage in new and exciting ways to help position my global advisory practice and creative contributions to another level.

Vanessa Vershaw
CEO Founder Vanessa Vershaw Group,
Author Unreasonable Ambition & The Sisterhood Paradox.

Working with Purple People was an absolute pleasure!
Mel was professional and highly organized which made a couple of tricky shoots run extremely smoothly.
The content was turned around and edited in days and super happy with the results.

Grant Collins

Mel has been so helpful in helping us to understand our business and our marketing efforts. In only a few months she helped us to grow our account engagement, followers and new leads for the gym. She's helped to up-level our content which has not only helped our gym, but also our lead trainers’ accounts too. She’s has also set up our CRM and worked to drive down our average cost per lead for paid media.

Jason
Elite Health Club

I owe Mel big time for everything she has done for our business. From crafting our dream into reality to capturing stunning photos (all while dodging kid’s tantrums like a pro), she's been a superhero! Not just that, she even coached me on press releases, how to work with influencers, setting up ads and my website. What a rockstar!

Jess
Luca & Co

I’ve been working with Mel and Michael for the last 6 months and it’s been incredible!! I can’t believe how quick they picked up on my brand style, content and communications. Loved that they did so much research prior by reading my books and deep diving into my content to really understand. It’s been such a relief to not have to even think about posts knowing they have it all under control. Absolutely added bonus they are both awesome people!!

Amy Jacobson

With her creative nous, impressive organisational skills and flair for standing out, Melanie Duca is without rival when it comes to building remarkable brands that cannot be ignored. Her incredible background in international business, digital marketing and leading smart creatives makes her the go to for any organisation serious about becoming a purple cow in a crowded field. She has helped me to define new markets and engage in new and exciting ways to help position my global advisory practice and creative contributions to another level.

Vanessa Vershaw
CEO Founder Vanessa Vershaw Group,
Author Unreasonable Ambition & The Sisterhood Paradox.

Working with Purple People was an absolute pleasure!
Mel was professional and highly organized which made a couple of tricky shoots run extremely smoothly.
The content was turned around and edited in days and super happy with the results.

Grant Collins

Mel has been so helpful in helping us to understand our business and our marketing efforts. In only a few months she helped us to grow our account engagement, followers and new leads for the gym. She's helped to up-level our content which has not only helped our gym, but also our lead trainers’ accounts too. She’s has also set up our CRM and worked to drive down our average cost per lead for paid media.

Jason
Elite Health Club

I owe Mel big time for everything she has done for our business. From crafting our dream into reality to capturing stunning photos (all while dodging kid’s tantrums like a pro), she's been a superhero! Not just that, she even coached me on press releases, how to work with influencers, setting up ads and my website. What a rockstar!

Jess
Luca & Co

I’ve been working with Mel and Michael for the last 6 months and it’s been incredible!! I can’t believe how quick they picked up on my brand style, content and communications. Loved that they did so much research prior by reading my books and deep diving into my content to really understand. It’s been such a relief to not have to even think about posts knowing they have it all under control. Absolutely added bonus they are both awesome people!!

Amy Jacobson

With her creative nous, impressive organisational skills and flair for standing out, Melanie Duca is without rival when it comes to building remarkable brands that cannot be ignored. Her incredible background in international business, digital marketing and leading smart creatives makes her the go to for any organisation serious about becoming a purple cow in a crowded field. She has helped me to define new markets and engage in new and exciting ways to help position my global advisory practice and creative contributions to another level.

Vanessa Vershaw
CEO Founder Vanessa Vershaw Group,
Author Unreasonable Ambition & The Sisterhood Paradox.

Working with Purple People was an absolute pleasure!
Mel was professional and highly organized which made a couple of tricky shoots run extremely smoothly.
The content was turned around and edited in days and super happy with the results.

Grant Collins
Have a project in mind? Just let us know!

Let’s talk



If you want predictable demand and a website that converts, let's talk.